What they make move.

Across 114 peers, interaction is rare and specific: carousels, a Lottie, video, find-and-apply doors, language, donate, consent bars, maps, FAQ. Attention is tuned by a named next step more often than by motion.

Motion

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Almost none of the 114 animate. True Ground is the exception: a Lottie collage in the hero. Self-Help Enterprises and Self-Help Homes put a play-video control on the homepage.

Steal. One authored motion, already visible at rest. Prefer a short film of a real house over a looping decoration.

Refuse. Do not sprinkle hover fades on every card to look interactive.

True Ground

02Live

Lottie shards and a photograph collage in the first field.

Find and apply

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Attention is tuned by a named door, not by animation: Find a home, How to apply, Looking for housing?, Get assistance. Search in the chrome is quiet; the named door is loud.

Steal. Put Find housing or Start counseling on a button that says the job.

Refuse. Do not hide apply behind a hamburger labelled Resources.

Language

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A handful of the 114 expose English / Español or a translate widget in the chrome. NeighborWorks, CPLC, and People's Self-Help Housing do it in the first screen.

Steal. Language in the utility row, beside Give. FNPH already owes English and Español.

Refuse. Do not bury language inside a footer column of 40 links.

Maps

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Eight of the 114 put a map on the homepage or a location finder. This is attention for place, not for motion.

Steal. A state or county chooser is enough. FNPH is Florida-first.

Refuse. Do not embed a full Google map as the hero.

FAQ and accordion

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Eight of the 114 expose FAQ or accordion UI. People's Self-Help Housing is the finished type: apply, search, and FAQs as sibling doors.

Steal. FAQ as a door after apply, not as the homepage structure.

Refuse. Do not build the public home as a stack of collapsed questions.